Analytics – October 2017 Web and Social
The Boundary Country website saw a total of 1,414 sessions throughout the month of October, down 20.20% over the previous period, and up 27.27% over the previous year. There were 3,907 pageviews, up 16.30% over the previous period, and up 71.36% over the previous year. The decreases seen over the previous period are reflective of seasonality, and the trend historically has seen sessions significantly reduce after the summer concludes. The Top Visited Landing Pages on the website were the homepage, visit/beaverdell/, and maps.
The social accounts for Boundary Country (Facebook and Instagram) saw a combined total of 159,884 impressions, up 18.6% and 5,558 engagements, up 32.5% since September. The accounts saw 170 fans gained, an increase of 5.1% bringing the current total to 3,560. The Top Performing Facebook Post was User-Generated Content captured of the Columbia & Western Trail. It reached 24,380 people and generated 1,118 engagements.
Review the full report: Boundary Country Analytics – October 2017